New York Attorney General Letitia James has dispatched cease and desist letters to 26 sweepstakes casinos operating in the state, including notable names such as Chumba, McLuck, and Zula. All recipients of the letters reportedly complied with the directive. However, it’s important to note that this is not an exhaustive list of sweepstakes casinos in New York, indicating that many others continue to operate for the time being.
The cease and desist letters were issued in March this year, instructing these operators to “immediately cease all prohibited gambling activity and related promotions in New York.” This action explains recent reports of VGW’s withdrawal from the state and the departure of additional operators in April. The letters highlighted that many sweepstakes casinos violate the New York State Constitution, which prohibits gambling forms that are not specifically authorized. According to the letters, “Most sweepstakes casinos are illegal in New York,” as defined by specific laws.
These include Article I, § 9, which bans all gambling unless explicitly approved, and Penal Law §§ 225.00–225.40, which categorizes gambling as risking something of value on a game of chance. James contended that sweepstakes casinos fit this description since players purchase virtual coins that can be exchanged for prizes. Despite the legal challenge possibilities observed with other companies, all 26 operators chose compliance with James’ orders, suggesting that her argument is formidable.
James also referenced concerns about illegal gambling, underage participation, and identity theft, emphasizing the need to regulate these platforms. Senator Joseph P. Addabbo, who introduced legislation aimed at banning sweepstakes casinos, echoed these sentiments, underscoring the need for clarity in gaming legality in New York. In response, the Social and Promotional Games Association expressed disappointment at the crackdown, arguing that sweepstakes promotions do not constitute gambling under federal law and are permitted in most U.S. states.
They criticized the lack of engagement from New York lawmakers in establishing clear rules for free-to-play games. Finally, amidst her legal battles with former President Donald Trump, Letitia James’ actions against sweepstakes casinos emphasize her commitment to regulating the gambling landscape in New York.